Back To Football Friday
According to all of the articles posted on the web by most all teams in the National Football League and United Way are launching a campaign to celebrate the return of the NFL to sports, and to continue the fight to end childhood obesity, by giving a better understanding and awareness about youth health and wellness. In the effort to raise awareness for the cause, the NFL is asking schools, businesses, and the public to spread the word and fight the cause by educating everyone and improving youth health issues here in America. Schools are being asked to organize a “Back to Football Friday” celebration that everyone can participate in, and by registering their school, sending 3 to 6 photos of the events, 3 (100 words or less) essays will earns the opportunity to be named one of 34 NFL Play 60 Super Schools and have a chance to win a $10,000 grant for having the most spirit and participation in this nationwide school contest, there is no limit to how many times you can register, which increases their chances to win.
Businesses are also given the opportunity to also get in on the fun and excitement by launching fund raising events to raise money for the cause, and by asking each employee to donate $5 to United Way to fight childhood obesity. The incentives for the donation will be to be able to wear their favorite teams gear on the “Back to Football Friday, celebration that launch September 9, 2011. Whichever teams gives the most donations will earn a chance of winning a trip to Super Bowl XL.
They are asking everyone else to reach out to their Twitter, Facebook families, and any other networking channel they may use to spread the word for the cause to help bring childhood obesity to an end by taking networking to another level.
In my opinion the Back to Football Friday fundraising campaign is worth the effort. Because childhood obesity is truly an issue today in America that need to be address in schools, homes, and around the world and, because the NFL gained so much negative exposure during the lockout, partnering up with the United Way, for the sake of the Kids was a great marketing move, and for a good cause, in order to try and help the league gain some positive exposure before the season starts.
References
Back to Football Friday. Celebrate Your NFL Team Pride This Fall.
Living United. Back To Football Friday. A National Campaign to Celebrate the
Return to Football and Tackle Childhood Obesity.
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