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Tuesday, July 31, 2012

Expert View On the Value of Business Plans


Expert View On the Value of Business Plans

Experts:  Oprah Winfrey & Donald Trump

The two experts that I chose to research for my blog post are Oprah Winfrey & Donald Trump mainly because I admire both of them, have been following both throughout their careers, now on Facebook, Twitter, and because I have listened to them speak on different subjects, I respect their thoughts and opinions.  

Oprah Winfrey: 
Oprah was not born into a privileged family and had limited support doing some parts of her life.  According to the Encyclopedia of World Biography, Oprah had a difficult childhood, because she was born to unmarried parents that soon separated after she was born in 1954.  After coming in to a dysfunctional environment, she was left with her grandmother on an isolated farm in Kosciusko, Mississippi.  She showed early signs of being “special” it stated, “ as a child, she played like she was in front of an audience of farm animals and by age 21/2 she was reading.  She skipped Kindergarten after writing her teacher a note on the first day of school saying that she belonged in the first grade and after that year she was skipped to the third grade.  Excelling early in life, Oprah became a excellent student while living with her father, she started giving speeches at church and at events, she even made $500 to give a speech and right than she knew she wan to get paid to talk.  Because Oprah had to move back with her dysfunctional mother to Nashville, she became rebellious, and was abused.  But once reunited with her father, where her lifestyle became safe and normal again and because of his strict child rearing methods, it provided guidance, structure, rules, and books.  But due to the negative experiences, and impact that her mother put on her, Oprah came to the realization that having a business plan would “force her to consider the what-ifs and tiny cost you might overlook” while putting a business together.  Furthermore she stated that a “business plan would force you to see what you need to change to finally start making money with your business.”  She considers “a business plan as a living thing because it grows and changes just like we do and the economy.” 

Donald Trump:
According to the Encyclopedia of the World Biography, Donald was born into a privileged family in Queens New York, in 1946 he was the forth of five children of Frederick and Mary Macleod Trump.  Donald’s parents enrolled him into the New York Military Academy at age thirteen so that he would learn self-discipline, and how to stay focused at an early age in his life.  Following his father’s footsteps, into the Building and Real Estate Development business, in the summertime he would work onsite with his father doing construction work and learning the family business.  At the military school he excelled academically, athletically, and socially where he became a positive role model for others.  He graduated in 1964.  Donald than entered Fordham University but transferred to the University of Pennsylvania, Wharton School of Finance where he graduated in 1968, with a degree in Economics.  After graduating Donald became a big part of the Trump Organization and in 1971 he moved to Manhattan where he began to network with influential people.  Trump stated that “stance on business plans are simple:  with a business plan there is a direction and focus, not having a business plan, you are bound to fail because there is no focus.  A plan gives you direction to know where you are going, what you are doing, and how you will get where you want to be.”  He stated in terms of obtaining an investor, its very important to have a good detailed business plan because the investor will want to see it before they agree to invest any money, Donald also stated “without a plan, any entrepreneur would not be able to get their feet off the ground.”

 According to Rhonda Abrams author of Successful Business Plan, she states “Investors are sensitive to issues of the industry health, because it is harder to raise money if the industry is facing a crisis”, employing capable management is key also when you are seeking funding because they realize that you can’t run a business totally alone and if you don’t employ experienced, real, flexible, and work well with people team of managers it can cause you business to be unsuccessful.  Lastly is having the ability to control money, by having a full understanding of the anticipated cost to start up your business at the beginning in order to eliminate unwanted pressure doing the honeymoon stage of the partnership.  (Abrams, 2010)

      In closing, each of these people is great examples of successful business owners, and because of their experiences, planning and professional techniques of not deviating from their ultimate goal, they were able to reach the top.  Oprah Winfrey and Donald Trump had two totally different starts in life, but due to their level of success, they both have developed businesses plans that have turned into successful businesses.  Because of Donald’s drive and determination, focus and direction that he inherited, he was able to associate his business plan to how the military structures the life of a soldier in combat training.   He stated, “if there is no business plan there is no focus, and you are bound to fail” which I means, staying focus in life will lead to success.  And because Oprah’s experienced heartaches and challenges early on in her life, and she developed her plan around the concept of learning as much as possible, and with experience it is essential to change.  Her plan was “ writing a business plan to help stay focused and having the ability consider the what-ifs, tiny cost that you might overlook, and force you to see what you need to change to finally start making money in your business.”  In my opinion, Oprah went through major transformations throughout her life and because she realized that if she didn’t force herself to, and didn’t have a plan she would have missed out on some important aspects that needed to be addressed, whereas Donald learned what he needed to know early and stayed on course throughout his life. 

  

References

Abrams, R.  “Successful Business Plan” Secrets & Strategies.  5th Edition

Encyclopedia of World Biography.  “Oprah Winfrey Biography.” 


Encyclopedia of World Biography.  “Donald Trump Biography” 


Expert Views on Business Plans.  “Donald Trumps and Oprah Winfrey

     (N Gerecitano)  http://bpexpertviews.blogspot.com

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